Trump threatens trade war with 50% EU tariff and smart phone levy

Mace | 24th May 2025 | International, Washington
Usa,And,Eu,Flags,On,A,Concrete,Wall.,Usa,And

Donald Trump has threatened a 50% tariff on all EU imports and a 25% levy on non-US-manufactured iPhones, triggering sharp market losses and EU warnings of retaliation. Apple shares plunged, and European indices dipped as fears of renewed trade war disruptions rattled investors and strained transatlantic economic relations.

On 23 May 2025, President Donald Trump threatened impose a 50% tariff on all European Union (EU) imports starting 1 June, citing a trade deficit exceeding $250 billion and accusing the EU of unfair trade practices. In addition, Trump threatened a 25% tariff on iPhones and other smartphones not manufactured in the United States, directly impacting companies like Apple and Samsung. Apple's stock declined by over 3% following the announcement, erasing approximately $70 billion in market value. European markets also reacted negatively, with Germany’s DAX falling 1.5%, France’s CAC 40 down 1.7%, and the pan-European Stoxx 600 nearly 1% lower. The European Union expressed readiness to defend its interests, emphasising that trade relations should be guided by mutual respect rather than threats. Trump's tariff threats have introduced significant uncertainty into global markets, affecting investor confidence and prompting discussions on potential retaliatory measures from the EU....

Subscribe to The Mace

Join the member community shaping British politics and stay ahead of what's really happening in the world of politics and public affairs, with expert analysis, breaking news, and insider insights from Westminster and Brussels. The Mace is the leading news source and resource for the government affairs industry, offering required reading and lobby intelligence for professionals.

To see what you are missing out on by not subscribing to The Mace, click here to download our full membership info-pack. This includes having no paywall on op-ed content or profiles/interviews, allowing professional profiles to be read with maximum impact and visibility by government, special advisers, MPs, peers, civil servants, and policy and political decision-makers.



Why AfD’s election win in Saxony-Anhalt has upended the political consensus in Germany

James Jeffrey | September 14, 2026

After walking through Saxony, James Jeffrey is not surprised by the AfD’s dramatic election win in Germany.

Burnham vows support for Ukraine despite threats from Russia 

Ella Beadman | August 27, 2026

Andy Burnham has promised to keep the pressure on Russia despite Moscow’s “outrageous threats”, on his first official overseas visit to Ukraine as Prime Minister.

What Ukrainians really need is Burnham in Washington, defence expert says

Mace | August 27, 2026

Andriy Dovbenko is a Ukrainian-born, London-based entrepreneur who works extensively across the UK and Ukrainian defence.

Brooks Newmark on winning the Ukrainian Order of Merit: “There is a huge amount of goodwill here in Ukraine for the UK” 

Lucy Carrier-Pilkington | August 26, 2026

A former politician who held a number of senior roles in the UK Parliament over a decade, Brooks is now Founder and Chairman of Trypillian, a British-Ukrainian defence

Karoline Leavitt to step down from White House role

Lucy Carrier-Pilkington | August 14, 2026

The press secretary will be leaving her post at the end of the month

Merkel’s Legacy is in Tatters

Azeem Ibrahim OBE | June 30, 2026

How Angela Merkel Weakened the West and Handed Putin and Xi Leverage

‘Never bet against America’ SpaceX debut makes millions for the UK  

Lucy Carrier-Pilkington | June 16, 2026

The most highly anticipated stock market debut of the year, perhaps of all time, has delivered a huge win for UK investors.

Checkmate DC’s bold London move

William Cash | June 5, 2026

Tristan Breijer is the new London head of Checkmate Government Relations. The move into London gives the US lobby firm its first European base, bringing its global power-broking

EU likely to shelve chemical reform amid industry pressure 

Lucy Carrier-Pilkington | May 6, 2026

The reform concerns a pre-existing law on the Regulation, Authorisation and Restriction of Chemicals (REACH) and has been in place since June 2007.  

King Charles: The real ‘special ingredient’ in our relationship with the USA 

Lucy Carrier-Pilkington | April 29, 2026

King Charles’s address to Congress was designed to steady a strained special relationship. Twelve standing ovations later, the Palace had given Downing Street something politics could not: a