The end of affairs (as we knew it)

Mace | 29th July 2025 | Politics, Social Wire
KANANASKIS, ALBERTA - JUNE 16: (L-R) U.S. President Donald Trump, British Prime Minister Keir Starmer, German Chancellor Friedrich Merz, and European Union Commission President Ursula von der Leyen depart following a group photo in front of the Canadian Rockies at the Kananaskis Country Golf Course during the G7 Leaders' Summit on June 16, 2025 in Kananaskis, Alberta. Canada is hosting this year's meeting of the world's seven largest economies. (Photo by Chip Somodevilla/Getty Images)
KANANASKIS, ALBERTA - JUNE 16: (L-R) U.S. President Donald Trump, British Prime Minister Keir Starmer, German Chancellor Friedrich Merz, and European Union Commission President Ursula von der Leyen depart following a group photo in front of the Canadian Rockies at the Kananaskis Country Golf Course during the G7 Leaders' Summit on June 16, 2025 in Kananaskis, Alberta. Canada is hosting this year's meeting of the world's seven largest economies. (Photo by Chip Somodevilla/Getty Images)

With Trump brazenly resetting the rules for world trade, public affairs is entering a new global order.

“We are not in an era of changes, but in a change of era,” began Mario Walter Mauro – former Vice President of the European Parliament, former Italian Minister of Defence, and founder of Milan-based geopolitical strategic consultancy Meseuro – at the Provoke panel summit on ‘Redefining Public Affairs in a New Global Order’ at the PRovoke EMEA Summit 2025 in London earlier this year. He is a member of SEC Newgate’s Global Corporate and Geopolitical Advisory Council. The conversation, led by SEC Newgate’s UK public affairs director Allie Renison, focused on the complex interplay between economic, social, and political issues, and their impact on international relations. A main guiding theme was the connection between trade, geopolitics, and public affairs – and its impact on international relations and, consequently, on businesses. With a new trade deal (billed as the ‘largest trade deal in history’) between the US and EU signed in late July between Trump and Ursula von der Leyen on his ...

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