Trump’s meme coin surges as president offers dinner at Mar-a-Lago to top holders

Thomas Edwards | 24th April 2025 | Washington
Barcelona,,Spain,-,July,29,2019:,Bitcoin,Golden,Coin,Vs

Donald Trump’s $TRUMP meme coin has surged in value after he offered a gala dinner and VIP access to its top holders. Launched before his 2025 inauguration, the coin has raised ethical concerns over the president profiting from a private cryptocurrency while in office. Supporters hail it as innovative political engagement, while critics warn of conflicts of interest and regulatory risks amid growing international scrutiny.

Donald Trump’s latest venture in cryptocurrency has sent shockwaves through both political and financial circles, as his meme coin, $TRUMP, surged in value following a highly publicised announcement offering exclusive access to the former president. The coin, which was launched shortly before Trump’s return to office in January 2025, saw its price soar after Trump revealed that the top 220 holders would be invited to a private gala dinner at Mar-a-Lago, with the top 25 holders receiving VIP treatment and a personal tour. The $TRUMP coin has quickly become a focal point in the wider debate over the merging of political influence and digital assets. While meme coins are typically associated with internet culture and speculative trading, Trump’s direct endorsement and integration of the token into his public persona has given it a legitimacy rarely seen in such projects. Analysts note that the promise of face time with a sitting president has driven demand, pushing the coin’s market capit...

Subscribe to The Mace

Join the member community shaping British politics and stay ahead of what's really happening in the world of politics and public affairs, with expert analysis, breaking news, and insider insights from Westminster and Brussels. The Mace is the leading news source and resource for the government affairs industry, offering required reading and lobby intelligence for professionals.

To see what you are missing out on by not subscribing to The Mace, click here to download our full membership info-pack. This includes having no paywall on op-ed content or profiles/interviews, allowing professional profiles to be read with maximum impact and visibility by government, special advisers, MPs, peers, civil servants, and policy and political decision-makers.



Karoline Leavitt to step down from White House role

Lucy Carrier-Pilkington | August 14, 2026

The press secretary will be leaving her post at the end of the month

Checkmate DC’s bold London move

William Cash | June 5, 2026

Tristan Breijer is the new London head of Checkmate Government Relations. The move into London gives the US lobby firm its first European base, bringing its global power-broking

Pagefield and WPI’s merger throws into question the boutique PA firm model

Mace | March 26, 2026

As the two firms face a merger, the question over the longevity of the boutique firm is put under the spotlight.

US defence industry launches lobbying offensive against EU’s ‘Buy European’ push

Oliver Dean | February 20, 2026

As European policymakers push a 'Buy European' line, lobbyists and officials in Washington are keen to maintain dominance over the European arms market

Hanbury goes global

Oliver Dean | February 13, 2026

Hanbury's decision to erect offices in Washington and Sydney showcases the firms' strong public image.

US House Approves Defence Bill Aimed at Strengthening Europe’s Security

Mace | December 29, 2025

The US House passes a defence bill locking in troop levels and funding Ukraine, signalling continued congressional support for Europe’s security.

US Bars Former EU Commissioner Thierry Breton in Escalating Tech Regulation Row

Mace | December 29, 2025

Washington imposes travel bans on Thierry Breton and others, deepening transatlantic tensions over online regulation, free speech and tech rules.

Kremlin Welcomes New US Security Strategy as Broadly Aligned With Russian Vision

Mace | December 29, 2025

Moscow says a new US security strategy mirrors Russian views on stability and dialogue, prompting mixed reactions across Europe and allies.

Don’t meddle in European democracy, von der Leyen tells Trump

Mace | December 15, 2025

Brussels pushes back against Washington as Ursula von der Leyen warns the Trump administration to stay out of Europe’s democratic choices.

Democratic Led States Sue Trump Over $100,000 H-1B Visa Fee

Mace | December 13, 2025

Twenty US states challenge Trump’s $100,000 H-1B visa fee, arguing it exceeds presidential authority and threatens labour markets.